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On the Internet, brand failure has become the norm. Those companies that somehow manage to make a profit are considered freaks, while those that struggle month by month to stay alive are applauded for their efforts. Such has been the lasting impact of the dot.com fallout which occurred at the turn of the millennium, the quickest way a brand can devalue its name is to add

Title : Internet and New Technology Failures Two Factor of Brand Failure
Author : Matilda Khan
Language : en
Rating :
4.90 out of 5 stars
Type : PDF, ePub, Kindle
Uploaded : Apr 07, 2021

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